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18 Feb

Teens and young adults still tune in to TV — but they watch considerably more video on You Tube, Netflix and other Internet sources, according to a new study.And even more alarming for the traditional TV biz, most say they can live without cable or satellite television.Forcing you to get in a car and move yourself to a theater and plop yourself in front of someone else’s screen for 2 hours and then come home is a system that doesn’t make a whole lot of sense in 2015.I think it’s inevitable, but that doesn’t mean it’s going to happen tomorrow.”Maybe not, but I wish it would.“People want to paint the demise of cable TV as the result of cost or lack of access,” Defy Media exec VP of marketing Andy Tu said.

“I think that consumers demand choice and convenience across the board in terms of when they consume content and how they consume it.If such a service were to have a chance of catching on, Espelien thinks it would have to be priced attractively—around to per title. I think any family with kids would jump on it at that price.Espelien pointed out that there already is a day-and-date streaming service for well-off homes, but it’s for the top 1 percent, not the top 10 percent.The leading subscription services are flush with cash, and they're eager to buy hot titles on the festival circuits.For first-time directors, that often means trading a theatrical release for a guaranteed payday.